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Luzmary Diaz Castillo
Dec 8, 20242 min read
The Grand Slam of Advertising: How Tennis Sponsorships Boost Brand Visibility
Finding the right way to advertise a brand is always a challenge. Whether that’s through social media or an event, finding a connection...
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April Wood
Dec 3, 20241 min read
How to Choose the Right Influencer for Your Brand
Influencer marketing has been on the rise for many popular brands thanks to TikTok and TikTok Shop, as well as Instagram. If you have...
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Rhonda Fitzgerald-Hunter
Nov 14, 20242 min read
Navigating Social Media: Engaging Nontraditional College Students
In recent years, social media has become an essential tool for educational institutions seeking to connect with nontraditional college...
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Emily Felling
Nov 5, 20242 min read
My Dollywood College Program Experience
In May of 2024, I embarked on an exciting journey to Pigeon Forge, Tennessee to work at Dollywood for the summer as a part of the...
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Noah Swegarden
Oct 22, 20242 min read
The Impact of Social Media on Sport PR
Agility PR Solutions Public relations within sports have been revolutionized with the introduction of social media, offering unmatched...
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Mara Moltzan
Oct 15, 20241 min read
The Importance of Authenticity in a Digital Age
In today’s digital age, we are surrounded by influencers promoting various products. It’s become difficult to know which influencers are...
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Amy Benson
Oct 7, 20241 min read
The Importance of Communication in Integrated Advertising and PR
Communication is an essential part of Advertising and PR. But what does it mean? When thinking of it in simple terms, it seems like it...
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Kay Beckermann
Sep 9, 20241 min read
Elevate Your Brand with MSUM Flypaper
Need to elevate your brand? We are here to help!
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MSUM Flypaper
May 1, 20241 min read
Enroll in MSUM Flypaper!
MSUM Flypaper is a student-run advertising and public relations agency open to all students.
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