Every business today, from small to large, uses advertising to promote their product or service. Putting together theses campaigns requires many different skills and talents. Advertising as a whole encompasses many different roles. If you are or are interested in being a copywriter, graphic designer, creative director, media coordinator, or even a researcher, a career in advertising may be the perfect fit for you.
If any of the roles above apply to you here’s how you can utilize them in advertising.
Copywriter: Write persuasive written content while providing consumers information about the product or service.
Graphic Designer: Create visual concepts using text and pictures.
Creative Director: Work with the creative team to create, plan and deliver a strategic vision.
Media Coordinator: Develop and implement content for a variety of media platforms.
Researcher: Collecting, organizing, and analyzing data to solve problems.
Just like the businesses that utilize advertising, advertising professionals come from both small and large companies. Most advertising professionals you meet work for agencies. There are also a lot of freelancers in the advertising business. They may also work for radio, newspapers, or magazines.
Not only is Advertising a career you can do can do many things in, but it also has a great job outlook. Advertising jobs are projected to grow 10% in the next ten years. Advertising also has about 31,000 openings projected each year over the next decade. Advertising is not only a multifaceted career, but it also has a great outlook.
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